The next issue of the Barron's Advisor Directory will appear August 26. As you may recall we've a special section around the Directory called the "Guide to Wealth." The next issue will be dedicated to tail risk. Barron's takes a look at a range of steps the wealthy are taking to prep for disaster from the extreme – luxury bunkers – to the mundane – holding more gold. Mark it in your calendars. Mark your calendars.
Continued testing in social media
We continue to test social media to supplement the Dow Jones audience. Here are the latest updates.
There is still some confusion as to what advisors can and can't do with the rankings and logos. Hopefully this post will clear that up. The good news is that our group has pushed to make the rankings more accessible to the public and negotiated to give advisors more leeway in promoting the rankings.
LINKS TO THE RANKINGS/PROFILE
You are free to share the link to any ranking on Barron's. Generally we recommend that you use the link to the "table" version of the rankings: Top 1,200 Table. You may (and should) also share the link to your profile page.
RANKING ICON (LOGO) USAGE
As part of your package, you can use the ranking icon in your email signature, on your website, and on social media. You are completely free to link the logo to the rankings and/or your profile page. In fact, it is encouraged as a way to help boost your name in Google Search.
Sample email signatures. (Not all firms allow images in your signature)
Sample Social Media (Twitter/LinkedIn)
Direct link from your website
This blog is designed to help your team get the most out of their participation in the Barron's Advisor Directory.